Homoerotic Hilarity

[oselle]

I don't know whether to laugh or cry over the splooge-in-your-face phallic blatancy of the Dodge Ram commercial in which an unseen, husky-voiced fellow suggestively rumbles, "My name is Ram and my tank is full."

Since women aren't really the target demographic for hugely oversized pickup trucks, I have to assume that this hilariously homoerotic message is directed at men. I really wonder what goes through a man's mind or some other part of his body when he's presented with this sort of thing. Does he have any idea how gay it sounds? I don't think there's anything on the distaff side that would compare. Women don't fetishize and idolize their sex organs the way men do and I don't think that your average straight woman responds to double-entendre advertising pitches delivered by sultry-voiced femmes. Do we? The closest thing I can think of are fragrance commercials but those are usually more intent on creating a sort of fairytale aura that's more sparkly-princessy than obviously sexual.

Men are weird. Good thing some of them are fun to look at.

Comments

[sixth-queen.livejournal.com]

I don't believe it's gay at all. The truck is not saying "be with me, lover boy." The truck is saying "Be like me. If you buy me, you'll have a fully loaded tank *wink*wink* just as I do. Just think of the all the women you'll bonk after you impress them with the stories of all the junk you hauled." etc...

[mews1945.livejournal.com]

Yep, I believe you're right. Two alpha-males meeting for the first time would pull 'em out and measure if it were socially acceptable. Instead, they show off their big trucks.

[sixth-queen.livejournal.com]

It's the woman who physically measure each other when they meet.

[oselle.livejournal.com]

I agree that that's the point of the ad, but anything that glorifies such phallic imagery still sounds like gay porn to me.

[kjfri.livejournal.com]

That commercial cracks me up - with its serious, dramatic, poetic voice-over. So silly.